Well, Sana got a week off this week. She’s got another week to devise ways to exploit James’ weaknesses to gain the upper hand in their on-show banter.
But this one is a doozy. James interviewed his friend and fellow podcast host Jason Heath this past week. Jason is a professional symphony bassist and hosts a show called Contrabass Conversations. Jason “gets it” when it comes to tribe-building and building community around a podcast. His show generates over one million downloads per year at last count!
So he knows a thing or two about running a successful podcast, and is always game for a friendly chat to talk business, media production and life.
Among the more salient points in our discussion:
-Why a podcast is like your baby…5:00
-People are into you, not the topic…7:30
-Why put out content when there’s already so much out there?…10:00
-Your hero podcaster didn’t start out as a rock star…13:00
-The true meaning of entertainment..18:40
-How to kill your credibility while pitching your product…29:10
-An unconventional route to success in the digital media world…40:15
Check out Jason’s work at contrabassconversations.com